Creative

Hi I'm Calum. I'm your

growth partner

photographer

editor

Hi I'm Calum. I'm your

growth partner

photographer

editor

If I’m not shooting or editing new content for your brand, I’m probably out on a hill somewhere in my tent or training for my next race. Or reading or watching some sort of fantasy fiction. Massive nerd, lover of adventure.

My role in Persevere Media

I lead video, photography and organic social at Persevere. I have been a photographer, videographer and editor for over 7 years. I've worked with a diverse range of businesses and industries. I've created content for local car dealerships and global conferences alike. At Persevere, we build content as one unified system, not a pile of disconnected posts.

Our Approach

Organic growth isn't about posting more or always hopping on the newest trend. The platforms don't care how many followers you have- they care whether people save it, share it and actually watch it.

We build for the signals that actually matter. This takes time. We're honest about that from the start. Any agency promising overnight virality is either guessing or lying and we'd rather tell you the truth and earn your trust properly.

This works best if you care about real growth, not just likes, and you're ready to give it a proper runway. It's probably not for you if you're chasing a one-off viral moment.

How it all works

Welcome Aboard!

Before a camera comes out, we want to know your business inside out. Your customers, their pain points, the problem you solve and how you solve it differently.

Groundwork

We take pre-production seriously. Scripting, planning the shoot day, working out which formats do which job for your brand.

Build

Shoot day. One or two half-day shoots a month is a great place to start, but we’re adaptable to what your business actually needs. Then the real craft: editing, colour grading, captioning, all done professionally. No Capcut templates here.

Launch

The content goes live. We manage the posting ourselves, this isn't a 'here are your files, good luck!' handover.

Growth

When something's working, we lean into it. We keep sharpening the strategy as we learn what your specific audience actually responds to. We're your growth partner.

What's included in the Creative package?

Built around paid and organic content, every shoot starts at one half-day a month and scales with your needs

Editing, colour grading, and captioning are all handled to a professional standard, because every asset gets full production

From short-form video and long-form to VSLs, static graphics, and reels, we make sure a full range of formats is covered end to end

Every rollout is backed by a proper organic social strategy, so posting is included, not just the content itself

Wherever your audience actually is, most often Instagram, TikTok, or YouTube, we build everything around a clear platform strategy

By default, every service comes with

Regular contact

A proper call each month to cover what's working, what's changed, and what's next, plus a weekly check-in so you're never left wondering how things stand.

Direct access to us

A group chat with the two of us. Real access, not an account manager relaying messages. (You won't get a reply at 11pm though, we've got lives too!)

Transparent reporting

Honest reporting on the signals that actually matter: saves, shares, watch-time. No vanity numbers dressed up to look good.

FAQ

We are your growth partners.

We’re not here to ghost you after signing you on. We want to scale with you, keep improving with you, and never settle for "good enough."

Choose Persevere.

you know you want to...